Packs a Punch in every Pinch.
The best chefs know the difference is in the detail, foodies Pure NZ Flaky Sea Salt is crafted with care, perfected over two years, and trusted by culinary leaders across Australasia.
See why chefs love it
Pure flakes, not granules, not crystals...
Pure flakes, not granules, not crystals...
From the salt farm gate to your plate, foodies Pure NZ Flaky Sea Salt is a journey of purity, patience, and precision.
We bring together nature’s elements and human expertise to create premium, professional-grade flakes, not granules, not crystals, just pure flakes that pack a punch in every pinch.
Our process is simple, sustainable, and uniquely New Zealand. Every crystal is solar-harvested and hand-finished, creating salt that enhances flavour, texture, and presentation — all while supporting local people and the planet.